Proton has announced that the eMas sub-brand for electric vehicles has achieved more than 10,000 registrations so far this year, therefore it has surpassed its full-year sales volume for its electric vehicles in 2025, when it sold 8,890 EVs.
The carmaker has also received 6,500 bookings so far for the eMas 7 PHEV since its launch in February. The eMas 7 PHEV is sold in three variants – Prime, Premium and Premium Plus, at RM109,800, RM123,800 and RM129,800 respectively; this model was offered with a RM4,000 rebate for the first 5,000 customers.
Contributing to the sales performance of Proton eMas models is the eMas 5 which had over 3,000 units delivered in the first month of this year. The eMas 7 PHEV is the latest model of the eMas range, following the eMas 5 that was launched in October 2025, and the eMas 7 EV that was launched in December 2024.
According to March 2026 JPJ data for electric vehicles, the eMas 5 was by far the best-selling Ev in Malaysia last month with 2,071 units registered in March, followed by the BYD Atto 3 in second place with 441 units registered; the eMas 7 EV saw 306 units registered that month.
The post Proton eMas hits 10k registrations in 2026, more than entire 2025; eMas 7 PHEV gets over 6.5k bookings appeared first on Paul Tan’s Automotive News.
